Firepoint Innovation Container
Firepoint Innovation Container
Overview
Firepoint Studios was founded to help healthcare organizations innovate in their industry. Firepoint conducted market and user research to determine the root of the issue. We concluded the problem to be fundamentally two-fold:
The structures set up within organizations to get the work of the business done are not capable of sustaining innovation or being (A)gile enough to allow for proper iteration of ideas.
There was generally no structure for capturing learnings or gathering insights from ideas tried by other departments or locations. This would also be a failure point in the case of the champion of a project leaving.
We designed the Firepoint Innovation Container to help solve the above problems. The container is designed to:
Isolate the “innovation” parts of the business from the rest of the organizational bureaucracy
Provide the structures necessary to foster idea generation and refinement
Capture learnings and keep a source of truth for institutional knowledge
Reporting out to organizational leadership for container oversight
Effort
Created series of business/user discovery and design thinking workshops and reated a business structure to separate the innovation container from the rest of the organization. Like a mini-VC firm embedded in an organization
Role
Market research, UX strategy, user research, design thinking workshop design, process design, sales collateral.
